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Don't delay your launch because you're...

not confident you're asking ChatGPT the right questions

struggling through spreadsheets and formulas

saving thousands to pay for expensive consultants

unsatisfied with tools that ignore YOUR goals

Occam's Model starts with YOU

Take stock of your current finances and set your lifestyle goal. Then, design a business model for your idea to get you there.

QUICK COMPARISON

How We Stack Up

The bottom line: High quality, personalized results—faster and more affordable than any alternative.

Swipe to compare all alternatives →
Occam's Model
ChatGPT Templates Consultants Other Software (like LivePlan)
QUALITY
Personalized Planning
You-First
Integrated With YOUR Finances
Full Integration
Credibility & Accuracy
Educational Guidance
Beginner-friendly
COST
Price
$99/yr
$240/yr for Plus
Free
$1,000+ for a few hrs
$200-$300/yr
Time to Results
~1 Hour
Days/Weeks
Days/Weeks
Weeks
Hours
Effort
Minimal
High
Very High
Low
Medium
VS. CHATGPT

Context Is Everything

ChatGPT's Challenge
  • Generic advice without your specific numbers
  • You need to know what questions to ask
  • No data integration or calculations
  • Requires constant back-and-forth refinement
Our Platform Advantage
  • Structured modules focus you on what matters
  • Interconnected, 24-month business & personal forecast
  • Precise calculations, not approximations
Our AI Advantage
  • Hyper-personalized advice on YOUR results
  • Comprehensive context documentation built-in
Real Example: Marketing a Coaching Business

Response to "what's the best place to market my coaching business? how much should I spend there?"

ChatGPT

Here's a sharp breakdown 👇


🎯 Best Platforms to Market a Coaching Business
1. LinkedIn — #1 for credibility + high-intent leads
  • Great for business/professional/life/executive coaching.
  • Use:
    • Content: Post valuable, insight-rich content 2–3x/week.
    • Outbound: Message prospects who engage with your posts.
    • Ads: Sponsored posts targeting roles, industries, or interests.
  • Best ROI if your clients are professionals or executives.
2. Instagram — personal brand + trust builder
  • Showcase testimonials, transformation stories, and short video tips.
  • Use Reels, Stories, and Lives for authority + connection.
  • Pair with a link in bio (Calendly, website, etc.).
3. YouTube / TikTok — long-term brand engine
  • Great if you're good on camera.
  • Weekly 5–10 min videos or short-form clips that answer your audience's pain points.
  • Build trust over time, funnel to your email list.
4. Facebook Groups / Reddit / Discord — community seeding
  • Niche groups (e.g., "Young Entrepreneurs," "Executive Burnout Recovery").
  • Engage organically first, then share resources or offers.
5. Google Search Ads — intent-driven
  • Works if people actively search for your type of coaching (e.g., "career coach near me").
  • Higher CPC but strong conversion potential.

💰 Recommended Budget (Lean but Effective)
Phase Platform Monthly Spend Goal
Startup (0–3 mo) LinkedIn + Instagram organic $0–$200 Build credibility, post content consistently
Growth (3–6 mo) LinkedIn Ads / Meta Ads $500–$1,000 Test audience + funnel (clicks → discovery calls)
Scale (6–12 mo) Ads + email + retargeting $1,000–$2,500+ Consistent inbound leads

Rule of thumb:
Spend 10–20% of your monthly revenue target on marketing (e.g., aiming for $10K/mo → budget $1–2K/mo).


⚙️ Quick-Start Stack
  • Canva – visuals/posts
  • Calendly – bookings
  • ConvertKit / Beehiiv – email nurture
  • Meta Business Suite / LinkedIn Campaign Manager – ads
  • Google Analytics / Meta Pixel – track ROI

Would you like me to tailor this for your coaching niche (e.g., executive, career, mindset, fitness, etc.) so I can pinpoint where your target audience actually spends time?

  • Helpful, but generic
  • Lacks depth and connection to your business model
VS. TEMPLATES & SPREADSHEETS

Dynamic. Simple.

Template Challenges
  • Hours of manual formula configuration
  • Learning complex financial calculations yourself
  • No validation—easy to make critical errors
  • Zero educational context or explanations
  • Static snapshots that break with changes
Our Solution
  • Pre-built calculations that just work
  • We handle the financial complexity for you
  • Built-in validation catches errors automatically
  • Educational modals explain every term
  • Live updates—change one thing, update everything
Days

Spreadsheet Setup

Minutes

Our Platform

The Effort Gap

With Spreadsheets, You Handle:
Finding the right template
Understanding financial formulas
Configuring complex calculations
Debugging formula errors
Manually updating interconnected cells
Googling financial terms you don't understand
With Occam's Model, We Handle:

Everything. You just input your numbers.

Calculations, validation, education, updates—all automated.

VS. CONSULTANTS

Same Expertise, Fraction of the Cost

The Consultant Path
  • $1,000+ for 2-4 hours and a short plan
  • Expensive way to go up the learning curve
  • Every question = another billable hour
The Occam Way
  • $99 for a year of answers
  • Personalized results you can revisit and revise at any time
  • Educational format and trained AI help you understand every number
  • Live expert support available to answer any final questions
Cost Comparison
$1,000+

Consultant Only

$99

Occam's Model

Built by a Team Trained
at the Highest Standards

Investment Banking

Built models for corporate mergers, IPOs, and financings

Private Equity

Acquired and grew businesses across sizes & industries

Tax & Deal Structuring

Executed deals in various tax jurisdictions

VS. OTHER PLANNING SOFTWARE (LIKE LIVEPLAN)

You-First, From Tools to Pricing

Their Approach: Business-First
  • Start with market sizing and industry reports
  • Focus on growth projections and TAM
  • Modules that ignore your personal finances
  • Built for investors, not operators
Our Approach: You-First
  • Start with YOUR current finances and life goals
  • Build a tailored plan from the bottom-up
  • Wall Street rigor for operators moving quickly
  • Get answers without jargon

The Difference: We design a business plan for your lifestyle, not a lifestyle for your business plan.

Simple, Direct Pricing

Clear signal, no noise. Just the tools you need to build your first business plan.

Other Providers

$200-$300/year for too much

Overwhelming feature bloat with dozens of tools you don't need means more confusion, not answers.

Occam's Model

$99/year for what matters

Focused tools built specifically for creating your first business plan. Nothing more, nothing less.

FREQUENTLY ASKED QUESTIONS

Still Have Questions?

Named after Occam's Razor—the principle that the simplest solution is usually the right one.

Business planning doesn't need to be complicated. We've distilled it to what actually matters: YOUR goals, YOUR finances, YOUR path forward. No unnecessary complexity. No generic templates. Just the simplest, most effective way to design a tailored business plan for your lifestyle goals—without compromising accuracy.

Not at all! That's the whole point. We abstract the complexity and provide educational guidance throughout. Every financial term includes a simple explanation via modals. You don't need to understand tax brackets or financial formulas—we handle that for you. Just input your information, and we'll guide you through the rest.

We take the most advanced models on the market, train them with proprietary research and strategy documentation, and then provide them with optimized structures of your real-time results. Our researcher, Sagan, sees your pricing and cost inputs, catches what you're missing or overpaying for, and then makes recommendations based on current pricing and cited sources. Our advisor, Occam, sees your results for each Blueprint, helps you understand them in plain terms, and provides tested, action-oriented insights.

Perfect! We've got experts on call that you can schedule time with at your convenience. If you then still want to chat with a local consultant, take our comprehensive analysis and validation-ready outputs with you for a short, focused session to address your specific nuances. Having one brief session, where you come prepared with specific questions, will save you thousands.

Ready for You-First Planning?

Wall Street rigor. Main Street simplicity. Your goals first.

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