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Occam's Blog

Financial planning insights for solopreneurs building lifestyle businesses

Insights 5 min read

Why "Occam’s Model"? (Or: Complexity is the enemy of execution.)

In physics, the most elegant solution is usually the right one. In business, we tend to overcomplicate things to feel productive. Here is why I combined a physicist’s love for simplicity with an investor’s focus on profitability - and why that distinction matters for your business plan.

Joao, Founder
Joao, Founder
Nov 26, 2025
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Insights 5 min read

Traditional business plans are backwards for solopreneurs.

Traditional business plans start with the business. But if you're a solopreneur thinking of leaving your job, you need to start with yourself—your expenses, your tax obligations, your lifestyle goals. Only then can you build a business model that actually gets you to financial freedom.

Joao, Founder
Joao, Founder
Nov 25, 2025
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